Then you may be the Senior Social Media Strategist of our dreams! This role reports to the Associate Director and is a crucial part of the social media team. The Account Strategist, LinkedIn Advertising works directly with our mid-market and enterprise clients and runs point on communicating results, creating custom strategies, and executing Paid Media deliverables. 2+ years experience at a performance/digital marketing agency, with hands-on experience supporting B2B clients Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads Understanding of different Ad Units within LinkedIn such as conversation ads, document ads, CTV and more Proficiency in advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6sense, and more Strong understanding of paid principles, including keyword research, ad copywriting, bid management, and campaign optimization Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions Ability to drive results and measure via OCT Experience with audience segmentation by tier, job title, etc. For global locations, you must have work authorization and reside in that country.
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