Acadia is hiring: sr. paid media manager in Atlanta

We specialize in traffic acquisition, conversion optimization, branding, and web development. Headquartered in Atlanta, we're a tight-knit and fast-growing team of creative strategists, analysts, and marketers driven to make a real impact for our clients and communities.Who You Are:You're an experienced, data-driven marketer with 3–5 years of hands-on paid media experience. You're passionate about driving results and collaborating across teams.What You'll do:Develop the strategic direction of paid media advertising accounts on multiple platforms including Google, Microsoft, Meta, LinkedIn, TikTok, and/or Amazon for a variety of clientsArticulate strategy both verbally and through written communication to the account management team and client POCsCreate new ad campaigns, ad groups, and ad accountsAnalyze ad campaign performance, diagnose issues affecting performance, and make necessary adjustments to achieve client goalsPerform regular campaign maintenance with an aim to deliver on client goals and provide a high quality of work.Conduct research on keywords, audience demographics, and competitorsGenerate reports on key performance indicators (KPIs), conversions, revenue tracking, and other aspects of paid media advertising.Provide creative ad copy and display ad templatesResponsible for monitoring staffing & resourcing needs within designated portfolio of clientsActive mentorship, management, and coaching of direct reportsAccountable for fostering a positive team environment and embodying our shared values of Candor, Community, Curiosity, and Can Do.Keep pace with paid media advertising and digital marketing industry trends and developmentsWhat you'll bring:3–5 years of paid media experience (agency experience preferred)Expertise in Google Ads (Performance Max, Demand Gen, YouTube), Meta Ads ManagerProficiency in Excel, including pivot tables and data analysisStrong understanding of digital measurement strategies (conversion APIs, Floodlight tags, GA4 setup, etc. We demonstrate courage and urgency to find and take ownership.Curiosity: We show genuine interest. We are the first to ask why, the first to research, and the first to understand.