Account Executive

JOB DESCRIPTION

Tower Marketing is seeking a self-motivated and detail-oriented Account Executive to help support the needs of our broad set of marketing clients. This person will work closely with our Vice President and a variety of clients to interpret their requests in order to delegate tasks to our team. Ideally, this individual would have familiarity of the roles within the digital marketing field and be confident in situations where problem solving skills are needed.

POSITION

Full Time, Local Hybrid

TOP SKILLS FOR THIS ROLE INCLUDE

Knowledgeable about the project development lifecycle from both an internet marketing and web development / design perspectivePossesses superb organizational abilities to effectively prioritize projects and manage deadlines for each client’s best interestAble to brainstorm, collaborate, and strategize with inter-agency creative resources, including designers, developers, and internet marketing team membersDemonstrated experience working with external clients / vendors in managing expectations, relationships, and scope of workExperience in project management tactics needed to effectively manage project resources on time and within budget

REQUIRED SOFTWARE SKILLS

Exposure to project management tools such as Teamwork, Active Collab, Trello, or equivalentBasic understanding of design and development elements and applicable CMS platforms (e.g. WordPress, InDesign, Figma, WooCommerce)Familiar with internet marketing platforms and tools (e.g. Google Analytics, Google Adwords, Hubspot, SEMRush, and Active Campaign)Proficient with Google Suite and Apple equivalent

TOP SOFT SKILLS

Strategic knowledge of internet marketing & development projects (e.g. client goals vs. team implementations to meet those goals)Has an editorial mindset and understands what audiences want and how to create it within the boundaries of a client’s budget, brand, and timelinePossesses an inquisitive and open mind in order to consider and weigh each client’s wants with the agency’s ability and resources availableAble to make recommendations, big and small, on ways to help clients reach their goalsAbility to adapt and work in a fast-paced, deadline driven environment

TOP BONUS SKILLS WE WOULD LIKE TO SEE

Able to effectively manage a range of client budgets and find creative solutions when making adjustments with project changesExperience with the Mac platform and familiarity with Mac devices: iMac, MacBook Pro, iPad, and iPhone

EDUCATION, CERTIFICATIONS, AND QUALIFICATIONS

Minimum of Bachelor’s degree preferred in marketing or related field2-4+ years experience in a digital marketing agency: website development, internet marketing, or both