Account Executive - Advertising Sales

The Advertising Sales Account Executive is responsible for prospecting new clients and the selling of multi-platform MaxxSouth Broadband advertising to local advertisers. The Advertising Sales Account Executive reports to the Director, Media Sales & Creative Services. The Advertising Sales Account Executive is responsible for: Increasing the revenues of MaxxSouth Broadband through the sale of commercial advertising on MaxxSouth Broadband cable, OTT, digital, billboard, and social media platforms; Presenting new ideas to clients and explaining how specific types of multi-platform advertising will help promote the client’s products or services in the most effective way possible; Developing and maintaining ongoing relationships with small and medium sized businesses in order to increase and retain advertising sales revenue, including using the telephone to make calls, writing letters & email correspondence, and driving to make personal visits to retailers and advertisers; Processing all correspondence and paperwork related to accounts; Delivering advertising proofs to clients for approval; Preparing promotional plans, sales literature, media kits, and sales contracts; Developing and preparing idea focused marketing program presentations and cost estimates for potential MaxxSouth clients; Meeting the monthly sales activity and revenue goals established for the Advertising Sales Representative position; Performing collections of accounts as needed; Performing reporting functions to specified goals; reports include but are not limited to: Keeping CRM updated, and other projection and forecast activity; Following the Company’s policies and procedures, including the EEO and safety guidelines, at all times; Performing any miscellaneous departmental duties as assigned. The Advertising Sales Account Executive is required to drive on the job as needed and is subject to regular MVR checks. The Advertising Sales Account Executive is required to drive on the job as needed and is subject to regular MVR checks.