April 12, 2025

Account Executive - Advertising and Marketing Agency

CultureSpan Marketing El Paso, Texas

Founded in 1980, CultureSpan Marketing is a full-service bilingual and bicultural advertising, marketing and public relations firm that has served a wide variety of local, regional, national and international clients across many industries. How so? CultureSpan operates out of El Paso, Texas – one of the largest border cities in the world and the largest in the U.S. The hop, skip and a jump proximity to Ciudad Juárez and its approximately 1.5 million Mexican citizens immerses us in each others’ customs, values and traditions.This means we’re geographically located in the best area possible to mold a culturally relevant message while simultaneously developing communication efforts for a general target market. The Account Executive’s new business responsibility is to develop additional business opportunities from assigned existing clients.Essential Duties and ResponsibilitiesAct as liaison between clients and agency to ensure great communication and customer serviceWork in partnership with creative and media teams to develop effective marketing strategy and project scopes for your clients by understanding their goals and challengesAssist in the development of strategic and creative briefsKeep apprised of all relevant client products/services and market developmentsRelationship management with client contactsPresenting and selling communication plans, concepts and media plans to the client in the absence of creative and media personnelDevelop and manage timelines for client campaigns/projectsEnsure all deliverables meet or exceed clients’ expectations and are accurate, on time, and on budgetImplement processes to improve efficiency and meet deadlinesPrioritize clients’ needs yet remain flexible when adjustments are needed to meet deadlines and expectations for all clients’ deliverablesConduct weekly status meetings with clients and communicate project statusesWork in conjunction with Account Coordinator to deliver meeting reports within 24 hoursManage Account Coordinator and make certain that efficiencies and productivity level is maintainedMaintain budget information and updates for clientsAssist in the preparation, accuracy and review of client invoicesActively seek additional projects/new business opportunities from client contactsRepresent the agency at industry functions and promote the agency by being completely familiar with agency credentials and capabilitiesAccountabilitiesThe Account Executive is charged with the responsibility of ensuring that:Account revenues meet agency criteria for both production and mediaRevenue earned from each account increases annuallyCommunications strategies are clearly defined, approved by the clients and understood by creative and media personnelChange orders from clients are effectively communicated to creative and media personnelMonthly billing is done in a timely manner consistent with the timeline and needs set forth by the Accounting DepartmentAccurate time sheet entries are completed on a daily basisJob Type: Full-timePay: $50,000.00 - $75,000.00 per yearBenefits:Dental insuranceDisability insuranceHealth insuranceLife insuranceMileage reimbursementPaid time offVision insuranceExperience level:3 yearsSchedule:Monday to FridaySupplemental pay types:Performance bonusTravel requirement:No travelAbility to commute/relocate:El Paso, TX 79912: Reliably commute or planning to relocate before starting work (Required)Work Location: Hybrid remote in El Paso, TX 79912

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