Account Executive - Digital Marketing and Advertising

Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Great opportunity to join one of the top digital marketing companies and the largest local media company in the U.S. We work with Local and Regional businesses throughout the region to create marketing strategies that drive results. As a LocaliQ Account Executive, you'll partner with clients to provide a broad set of solutions to include: • Build Their Presence: Website, SEO, Local Listings, Reputation & social media • Drive Awareness & Leads: Search Engine Marketing, Social, Display, Video, and Mobile Advertising • Grow Audience and Connect: Brand Content Solutions, Social Media Marketing • Manage Leads and Customers: Lead Alert, Engagement and Tracking Tools • Know What Works: Reporting, Mobile Tools, Insight Solutions • Emerging technology such as Virtual and Augmented Reality As a Marketing Solutions Account Executive, you'll: • Be equipped with the region's best marketing services and solutions, empowering you to deliver unparalleled results to your customers • Develop partnerships with large local businesses and assist them in reaching their goals through integrated marketing plans and comprehensive media solutions • Identify customer needs to develop and execute account plans and custom client solutions that differentiate USA TODAY NETWORK from competitors • Help businesses maximize their online presence with a custom approach to digital marketing • Leverage multiple USA TODAY NETWORK resources and partners to develop optimal client solutions across our suite of products, with an emphasis on digital What you need to do to be successful in this role: • Pursue and close new business and revenue streams • Retain, manage, and grow clients in the ever-changing digital landscape • Work within a team to manage the client relationship and retain and build account revenue • You will identify and understand market potential, develop and execute sales strategies across multiple platforms, including digital, mobile, targeted niche publications, promotions and the core newspaper • Articulate and present our suite of products to business decision makers • Communicate with customers proactively via phone, video conference tools (i.e., MS Team or Zoom), email and in-person • Conduct face-to-face customer meetings, presentations, proposals and demonstrations • Manage a specified sales pipeline and develop a strategy for long-term sustained success • Conduct client check-ins, upsell/cross-sell accounts, and address client market share concerns • Utilize CRM (Salesforce) effectively and efficiently recording all sales activity What you bring to the table: • Proficiency in Digital Marketing (Google AdWords, Analytics certifications are preferred but not required). In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant's disability or religion, to complete this employment application and/or any other process in connection with an individuals' application for employment with USA TODAY Co., Inc.