Account Manager - Global Patient Engagement - Advertising Agency

The Account Manager/Senior Account Manager must be able to perform the following essential duties and functions: • Reports to and assists the Account Director • Interfaces directly with clients to maintain open and frequent communication • Coordinates the planning, scheduling, and implementation of marketing strategies and tactics for the organization • Develops marketing materials and procedures for dissemination • Manages vendor relationships, including contracting, supervision, and project instructions • Documents all marketing projects on an ongoing basis and completes summary reports and analysis as needed • Prepares reports and analyses of industry trends and appropriate recommendations or conclusions • Identifies and implements methods to improve area operations, processes, efficiency, and service to both internal and external customers • Develops methods for increased and effective utilization of the Patient Ambassador® model in patient-engagement activities, strategies, and/or tactics • Conducts demographic and other marketing studies to identify trends to maximize effectiveness of marketing efforts and determine return on investment (ROI) • Evaluates and analyzes targeted markets and strategies to identify potential areas of new business or expansion of services with existing clients • Thoroughly understands the disease category for each representative brand • Thoroughly understands the brand strategy, product attributes, main competitors, and major issues facing the space for each representative brand • Interfaces with clients, contractors, health care professionals and vendors with professionalism • Attends and contributes to all internal staff meetings • Proactively identifies areas to improve upon internal operations and processes and develops appropriate improvement action plans • Promotes teamwork by being collaborative and supportive of fellow employee's projects • Maintains a favorable working relationship with all employees to promote a harmonious working environment in order to facilitate positive employee morale, productivity, and continued improvement • Consistently and effectively coordinates, plans, and executes projects that support the team's internal strategy and timelines • Manages and tracks individual projects and follows up to make sure they are completed • Maintains accurate and honest records such as contact reports, status reports, dashboards, etc. The candidate selected for the Account Manager/Senior Account Manager position should have the expectation that the workload and nature of the work will require hours that may extend past the normal business hours of the company. The core of our business is working with patients. Candidates selected for the Account position are expected to take responsibility for a number of additional tasks, which include, but are not limited to: • Creation of strategic and succinct PowerPoint presentations/Word documents based on ambiguous and often absent data/information • Articulation in verbal and written form the capabilities of the corporation and how they can support client's needs • Effective "selling" of Snow's services to current and prospective clients The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.