We’re excited to announce a bold new expansion within the Directive family: the launch of Abe Agency, a specialized consultancy focused exclusively on social media advertising. We’re applying that same success to this new venture and we want you to be a part of it! In this role, you will gain experience creating high-performing LinkedIn strategies for B2B businesses. Roles & Responsibilities • Oversee and lead a collection of Social Media accounts • Serve as direct support to client contacts • Weekly communication with any vendors or operational partners to ensure we're aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic • Build strategies for clients each quarter • Have the ability to create, maintain, and optimize budgets for paid media campaigns • Deeply understand client positioning and unique value propositions • Confirm lead routing is accurate within a CRM • Responsible for personal productivity and utilization • Work directly with Associate Director to ensure internal and client goals are being achieved • Understand the value of Programmatic campaigns • Drive cross-sells, upsells and referrals via client relationships and professional network • Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI For global locations, you must have established and current work authorization and permanently reside in that country.
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