A company is looking for an Ad Operations Analyst II to manage and optimize digital advertising campaigns.Key Responsibilities:Schedule, launch, and monitor interactive ad campaigns, ensuring adherence to technical specificationsGenerate and manage tracking tags for campaign performance and troubleshoot any related issuesProvide insights for optimization and serve as a resource for internal teams regarding ad operationsRequired Qualifications:Bachelor's Degree plus 2-5 years of experience in Ad Operations, including ad trafficking and campaign managementHands-on experience with Google Ad Manager, Campaign Manager 360, and Google Tag ManagerStrong knowledge of rich media, mobile placements, and pixel trackingBasic proficiency in HTML and JavaScriptFamiliarity with CPM, CPC, CPA campaign metrics and optimization strategies
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