Ad Operations Specialist

About the position Responsibilities • Input the terms of advertising contracts into our ad server; ensuring campaigns are properly configured and adhere to specifications of both business needs and client contracts • Set up and manage advertising campaigns across various platforms • Ensure ads are delivered correctly and on time • Proactively source and lead implementation of ad tech to optimize the current offering (DSP connections, IVT, DMP tooling, CMP platforms etc) • Manage the scheduling and deployment of ads in synchronization with advertiser schedules, understand optimization patterns, and drive ongoing optimized performance for advertisers • Run ad testing to ensure creative is functioning as intended and provide insights into what decision making should be made off ad testing and functionality • Identify and/or resolve technical issues related to ad delivery and tracking; identify/implement long term fixes to ensure technical issues don't become recurring • Monitor campaign performance and provide reports to stakeholders for their analysis • Active thought leadership with sales teams, campaign management, clients, and other internal teams • Secure necessary assets from advertisers to launch campaigns • Maintain ad specs for all digital products both in current and future states of business and identify innovation spaces for new products and specs • Implement any campaign optimization requests as directed from campaign management teams Requirements • Direct experience using an ad server (ideally Kevel) • Experience implementing ad tech and an expertise of the emerging technologies in the space • Experience educating and leading team members in the Ad Ops space whether directly or indirectly • An ability to communicate complex technical issues in a simplified business-first manner • Bachelor's degree in Business, Marketing, Communications, or a related field • Minimum 5 years of experience in ad operations/digital media • Understanding of various digital advertising pricing models including CPC, CPA, CPM, and CPV • Excellent organizational and time management skills • Knowledge of Salesforce, order management systems, and necessary SOX reporting • Ability to diagnose and resolve issues efficiently • An investigative perspective to help identify and resolve technical issues • A positive attitude and a willingness to learn and adapt in a fast-paced environment

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