May 24, 2024

Ad Operations Specialist

Russell Tobin Chicago, Illinois

• You will work with partners across the globe to propel the business forward, by acting as a coordinator for display, search and sponsored items campaigns as well as bridging the gap between the business’ needs and the offshore operational team. • You will report to the CPG AdOperations Manager and your main responsibilities include: • Partner with Account Executives, Account Managers, Audience Strategy and Data Analysts to ensure smooth campaign launch and mid-flight optimizations • Execute multi-tier campaigns with various strategies: display, search, sponsored items and others • Understand Sales pipeline and coordinate the campaign operations across partners and offshore teams to ensure campaigns launch on time and successfully • Troubleshoot live campaigns by proactively monitoring them and proposing optimizations to ensure they reach budget utilization and performance indicators • Closely supervise the offshore operational team supporting the region • Partner with other managers on the Revenue Operations team to improve SOP’s, launch new products and apply change management where needed • Collaborate with Measurement Operations to drive campaign monitoring and tooling improvements • Work with Product and Engineering to identify changes to internal Ad systems / tools that reduce the occurrence and impact of bottlenecks affecting delivery scalability, and improve the efficiency and quality of ad campaigns • Providing high-level POVs on industry trends and impact to Advertising campaigns • Participate in cross-functional team decisions and projects to enhance overarching process, workflow, and growth of Advertising Requirements: • Bachelor's degree or equivalent with at least 5 years of overall professional experience • Proven experience working in the digital advertising industry (3+ years at least) • Experience working with CPG advertisers (1+ year at least) • Minimum of 3 years in Ad Operations, digital campaign management in a publisher, agency or • Hands on experience managing and optimizing digital advertising campaigns • Strong analytical skills (data driven and quantitative skills) with MS Excel and Salesforce proficiency • Ability to work cross functionally with many teams and Stakeholders. As a certified minority-owned business, Pride Global and its affiliates - including Russell Tobin, Pride Health, and Pride Now - are committed to creating a diverse environment and are proud to be an equal opportunity employer. We are the staffing arm of the Pride Global network, a minority-owned integrated human capital solutions firm, with additional offerings in vendor management, payroll programs, and business process optimization

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