July 3, 2025

Ad Tech Specialist

VirtualVocations Montgomery, Alabama

A company is looking for an Ad Tech Specialist with expertise in CTV performance marketing. Key Responsibilities Manage and optimize CTV performance marketing campaigns using programmatic platforms and proprietary tools Collaborate with cross-functional teams to support audience segmentation and data-driven bidding strategies Track and analyze campaign KPIs to ensure performance accuracy and inform product development Required Qualifications 4+ years of experience in digital advertising or ad tech, with 2+ years in CTV performance marketing Hands-on experience with DSPs and ad servers Strong understanding of CTV ad delivery and programmatic ecosystems Demonstrable fluency with SQL and experience with pixel tracking techniques Ability to analyze data and present findings effectively

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