Ad Tech Specialist

We work in an open environment where ideas are shared across all disciplines, and there are ample opportunities for advancement based on excellence. We're looking for a Ad Tech Specialist with a strong technical foundation in tracking implementation, tag architecture, and data engineering to join our growing team. This is not a media buying role — it sits at the intersection of ad tech and development, requiring someone comfortable reading and writing code, working in browser dev tools, and building measurement infrastructure that powers campaign performance across our client portfolio. Build and manage data pipelines that connect ad platforms, analytics tools, and client CRM or backend systems (e.g., via GA4 event schemas, BigQuery exports, or API-based data pulls)Develop and maintain performance dashboards and automated reporting workflows in TapClicks, Looker Studio, Tableau, or similar platforms — connecting raw data sources directly rather than relying solely on manual exportsMaintain rigorous QA processes for all tracking deployments: pre-launch checklists, post-launch audits, and ongoing monitoring for data drift or breakageAnalyze attribution data across models (last-click, data-driven, MTA) and communicate implications clearly to internal teams and clients 2-5 years of experience in ad operations, marketing technology, or a technical digital marketing role — agency experience strongly preferredDemonstrated ability to write JavaScript; experience reading HTML/CSS sufficient to identify tracking integration points in page sourceAdvanced Google Tag Manager expertise: custom tags, data layer schema design, server-side containersHands-on experience with Meta Conversions API, Google Enhanced Conversions, and platform-native measurement toolsWorking knowledge of GA4 event architecture, DebugView, and raw data access via BigQuery or APIFamiliarity with ad verification, viewability, and brand safety tag integrations (IAS, MOAT, DV) is a plusExperience with programmatic platforms and DSPs a strong plusStrong analytical instincts — you notice when numbers don't add up and you dig until you know whyExcellent communication skills: you can explain a server-side tagging architecture to a client who has never opened DevToolsBachelor's degree in marketing, information systems, computer science, or a related field — or equivalent demonstrated technical experience