Key Responsibilities An Advertising Consultant plays a pivotal role in conducting both qualitative and quantitative customer research to gain deep insights into human behaviors and preferences. They develop and visualize user journeys and digital experiences, utilizing trend analysis and prototypes to set industry benchmarks and inspire innovative solutions. The consultant acts as a brand ambassador and builds robust relationships with both internal and external stakeholders, enhancing communication skills and driving impactful business and technology solutions through strategic advertising and marketing.
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