Advertising and Platform Manager

Our Team & Culture:

Sight & Sound is an organization comprised of people with diverse talents coming together as one in Christ to tell His story through who we are and what we do. We foster a culture of love for God and love for others, trust and teamwork, and a collaborative environment in which we get to do our best work every day.

Your Impact:

In support of the global marketing strategy and brand development efforts, you will lead the management of Sight & Sound’s paid advertising channels as well as owned digital platforms including websites, social media, and email marketing initiatives. Specifically, you will:

Manage marketing agency and advertising partner relationship while regularly evaluating paid advertising success and recommending shifts as needed. Advertising channels include Broadcast, CTV, Billboards, Radio, Digital Display, Google Search, YouTube and OOH Advertising.Develop and execute digital paid advertising plans using the following primary platforms: META, Google/YouTube, Microsoft BING, LinkedIn.Evaluate and report marketing performance of all platforms and advertising channels by tracking, studying and analyzing key metrics. This includes managing the Customer Data Platform to capture information to target and retarget audience groups.Lead website optimization, including content management processes, backend SEO and new development initiatives.Partner with team to help manage the Sight & Sound TV Platform and content. Guide Digital Marketing Specialist in execution of content and platform support strategies.Partner with Marketing and Communications team to help develop digital campaign plans that compliment paid media plans and support all branches of Sight & Sound Ministries, including Theaters, Films, TV and Conservatory.Develop strong partnerships with Software and Business Development teams to collaborate on and inform new digital marketing initiatives.Proactively evaluate digital marketing and social media best practices and advancements to inform on future planning and opportunities.Develop an understanding of the brand standards and voice to ensure consistency across all forms of representation.

What Helps You Shine:

Excellent communication skillsTeam player who excels in fast-paced collaborative environments with the ability to engage with a wide variety of individuals, teams, and agenciesExtremely detail oriented with exceptional project management skills, and a keen eye for design and excellenceProven experience managing multiple digital platforms such as Facebook, Instagram, Mail Chimp and website CMSExperience in SEO, analytics, advertising, business practices, social media, email marketing and web developmentExperience working in the creative process and content developmentPassionate and creative thinkerSome travel may be required

Qualifications:

Bachelors or better7-10 years combined work/education experience in a related field

How We'll Care for You:

Sight & Sound offers a robust benefits package to help employees thrive at both work and home. In this role, you'll receive:

Annual compensation increases4 weeks PTO + 7 paid holidays401k with company matchMedical, dental, vision, life, and disability insurancesMembership to a direct primary care facilityWellness incentive program, onsite gym, and employee assistance programFree show tickets and reciprocal tickets to local theaters and attractions