March 25, 2025

Advertising Campaign Manager

Jobot Hartford, Connecticut

Job Details Responsibilities • Collaborate with account managers to develop media strategies, build, negotiate, and implement media plans & buys • Digital campaign strategy, development, implementation, and performance • Manage multiple digital campaigns and clients simultaneously, determining KPI's and benchmarks • Execution, tracking, optimization, performance and reporting of digital campaigns and key metrics • Identify trends and insights and optimizes spend and performance • Build, foster and nurture strong, lasting relationships with client and internal team members • Work closely with media buyers & coordinators overseeing entire campaign implementation • Evaluate the success of digital strategies and campaigns and recommend optimizations pre and post campaign • Negotiate competitive rates and added value for all clients • Stay informed on current paid digital media trends, advances, and the continuous changes to the digital landscape • Analyze market requests and create detailed POV's • Schedule, attend and participate in client, agency, and media vendor meetings as necessary, while keeping staff up to date on learnings • Participate in new business pitch development and presentations • Set up and maintain dashboards to show live campaign results and analytics to clients About Us We are a leading boutique media agency in the Northeast, providing comprehensive services to our clients. We are committed to delivering exceptional results and building long-term relationships with our clients and partners.

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