Advertising Consultant

for Advertising Consultant Skills and Responsibilities on a Resume • Create and propose marketing plans that meet the needs of clients. Skills on Resume: • Content Oversight (Hard Skills) • Brand Assessment (Hard Skills) • Market Research (Hard Skills) • Event Coordination (Soft Skills) • Project Management (Soft Skills) • Customer Needs Analysis (Soft Skills) • Campaign Management (Hard Skills) • Data Analysis and Reporting (Hard Skills) 2. Job Summary: • Work with colleagues and the client on the Digital Advertising strategy and advise how the objectives can be achieved • Control the performance of the Digital Advertising campaigns and draw up concrete actions for optimization of the campaigns • Monitor budgets and advise on their allocation in relation to the targets • Understand and know how to get the most out of high-end management tools such as Display & Video 360 • Align marketing activities with the customer journey of the client's target group • Work closely with specialists in the fields of Data Intelligence & Solutions, CXO, SEA and SEO • Maintain contacts with Google, Facebook, various publishers and other partners of Orange Valley to test the latest features. • Responsible for meeting and exceeding the target of social advertising campaigns on the largest clients • Monitor campaigns daily and determine the perfect bid, the best target groups and the ideal moments to advertise through data analysis and A/B tests • Report the most important learnings to the creative team and the customer • Contact with colleagues and customers as a content expert.