ADVERTISING MANAGER Job at Seminole Tribe of Florida in Tampa

Unparalleled Service isn’t just a part of our mission statement at Seminole Gaming; it’s a commitment to each and every one of our current & future Guests. Join our team and contribute to creating unforgettable guest experiences!You will play a key role in:Campaign Development & Execution: Lead integrated advertising campaigns across all channels, ensuring impactful delivery and thorough performance analysis.Media Strategy & Planning: Drive innovative media initiatives by overseeing their development and implementation to maximize reach and engagement.Digital Channel Optimization & Growth: Strategically optimize digital marketing channels (SEO/SEM, social media, email, display) to maximize ROI, drive online traffic, and achieve acquisition and engagement targets.Creative Media Management: Manage the creation of compelling advertising plans for print, broadcast, and digital platforms.Sponsorship Engagement: Contribute to the strategic development, negotiation, and activation of sponsorship opportunities.Agency Relationship Management: Serve as the primary point of contact with the advertising agency, effectively managing creative development and production workflows.Cross Departmental Collaboration: Partner with department heads to ensure the timely creation of cohesive campaign assets for all property promotions.Budget Support & Oversight: Assist in managing the budget by contributing to preparation, providing justifications, and supporting forecasting efforts.Marketing Research & Analysis: Develop, implement, and analyze marketing research programs to gather key insights that inform strategic decision-making.Performance Reporting & Recommendations: Provide data-driven insights and recommendations to leadership on the effectiveness of advertising and budget performance.Regulatory Compliance: Ensure all advertising activities adhere to relevant regulatory requirements and internal policies.Organizational Excellence: Maintain meticulous organization and keen attention to detail throughout all campaign-related activities.Stakeholder Relationship Management: Foster positive and productive working relationships with team members, media partners, and community leaders.Promotional Negotiation: Collaborate on and negotiate effective radio and television promotional opportunities.Contribution & Adaptability: Proactively contribute to team goals and willingly embrace additional responsibilities as they arise.Conducts themselves in accordance with all Gaming Commission Regulations, and Seminole Tribe of Florida/departmental policies and procedures.Other duties as assigned.Qualifications5+ years of progressive experience in advertising or marketing, with a bachelor’s degree in a related field or equivalent experience.Proven ability to analyze marketing data to drive strategic improvements.Strong knowledge of web technologies (HTML, CSS, JavaScript) and web design principles. Familiarity with Sitecore and/or Adobe Experience Manager is a plus.Expertise in SEO and SEM strategies.Experience with web analytics platforms (Google Analytics, Adobe Analytics preferred).Experience managing content in CMS platforms (Sitecore, WordPress).Understanding of cross-browser/platform compatibility and current web design trends.Strong creative vision and meticulous attention to detail, with the ability to adapt materials across media.Excellent communication, project management, and analytical skills.Experience with Four Winds Interactive digital signage (a plus).Familiarity with managing various social media platforms (a plus).Proficiency in Adobe Creative Suite for graphic design (essential).Knowledge of video production and editing (a plus).Strong basic mathematical skills.Proficient in Microsoft Office Suite.Experience collaborating with and directing advertising agencies.Commitment to exceeding expectations and contributing to organizational goals.A dynamic and professional demeanor with strong presentation skills.Dedication to delivering exceptional guest service.Effective communication and time management skills.Ability to present information effectively to diverse audiences.Work Environment:Duties and responsibilities are typically performed in a professional office setting, but there may be times when you will need to be on the Casino Floor or pass through this area. The first preference for hiring, training, promotion and in all other aspects of employment is given to members of the Seminole Tribe who meet the job requirements. These background checks may include, but are not limited to:Credit CheckCriminal Background CheckDrug ScreenDisclaimerWhile this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).