Advertising Measurement Specialist

To Thrive In This Role, You’ll Need • 5+ years of experience in digital marketing analytics, ad tech, measurement, or attribution • Strong understanding of advertising measurement frameworks, including incrementality testing, lift studies, and attribution modeling • Experience with Google Analytics, Google Tag Manager, Campaign Manager, Facebook Attribution, Adobe Analytics, or similar measurement tools • Hands-on experience with conversion tracking, event-based measurement, and marketing data analysis • Ability to work with large datasets, interpret data, and present clear, actionable insights to stakeholders • Strong communication skills with the ability to present complex measurement concepts to non-technical stakeholders • Assisting advertisers in integrating first-party data, API-based tracking, and predictive analytics into their measurement stack. • Serving as an internal expert on attribution and measurement methodologies, assisting teams in understanding how to position Taboola’s value effectively. • Work with some of the biggest names: We work with some of the biggest names in the business. About Taboola