Advertising / Media Manager

The Director, E2E Connections and Media role is responsible, in partnership with Brand Marketers, Content Partners and the broader cross-functional marketing community, for building and orchestrating best-in-class brand End to End (E2E) connection plans across most relevant paid, earned, owned, and shared connections points for the U.S. market. Function Specific Activities: • Experienced in strategy and architecture development, connections planning and buying; management of investment strategy across all shared, owned, earned and paid online and offline channels. Serve as the day-to-day management of industry partners + agency deliverables. Related Work Experience: • 10 or more years required; 15 or more years preferred • Bachelor Degree or equivalent experience, MBA Preferred • Experience in media planning and buying; and the management of investment strategy • Experience leading and managing agency partners • Ability to interpret business and consumer data to develop insightful solutions to business problems ), knowledge of current brand and consumer marketing trends, experience in marketing and branding of lifestyle or entertainment brands, knowledge of data and programmatic buying, social media, search, etc.