Advertising Planning Lead

As a key member of the Buffalo Groupe team, you will be responsible for maintaining key relationships with clients, driving innovation in media buying and delivery, and implementing tools, processes, and people needed to successfully execute paid media advertising. • *Key Responsibilities:** • Drive strategy via proactive understanding of client business and deep understanding of how people consume content. • Lead paid media strategy across offline and digital media channels, playing a key role in growing the paid media advertising team and services within Buffalo Groupe. • Actively involved with day-to-day media planning and buying responsibilities. • Provides strategic analysis of paid media advertising plans to determine impact and overall outcome on all measurable variables.