March 5, 2025

Advertising Research and Insights Manager

Best Buy Minneapolis, Minnesota

As the Advertising Research and Insights Manager, you will lead research initiatives that fuel creative strategies and make Best Buy advertising campaigns more effective. In this role, you'll collaborate across departments to translate consumer behavior and market trends into actionable, data-driven strategies. If you're curious, strategic, and passionate about using research to drive creative success, this role will give you the chance to make a big impact. Responsibilities • Lead and manage research projects to inform creative, marketing, and media strategies. Nice-to-haves • Familiarity with consumer behavior and media trends , • Strong project management skills and the ability to balance multiple projects , • Excellent communication and storytelling skills for delivering insights to diverse teams , • Bachelor's degree in marketing, advertising or a related field.

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