Develop and sell integrated B2B marketing programs across digital and magazine advertising, targeted audience solutions, content programs, webinars, video, events, and marketing servicesUse company selling techniques and prepared literature consistent with adopted best practicesDevelop account sales strategies using sales enablement methods and pipeline managementCreate customized proposals and sales presentations for prospects and clientsEstablish SMART goals and objectives to increase page and revenue share with assigned accountsParticipate in scheduled training calls to improve selling skillsDevelop and contribute to value messaging for products and servicesDevelop monthly account coverage plans through in-person travel and industry meetingsMaintain current sales materials, market information, and promotional listsProspect consistently through competitive magazine research, trade shows, and industry meetingsParticipate in sales reviews with the Director of Global Agrifood Sales, providing revenue forecasts, pipeline updates, competitive intelligence, and market insightsMaintain accurate account, prospect, activity, pipeline, and forecast information in the company CRM weeklyMaintain customer correspondence, close sales, and coordinate retrieval of client materials with productionPlan and manage business travel, approvals, budgets, and expense submissions through ExpensifyAssist Accounting/Accounts Receivable with credit and collection mattersCollaborate with editors on client editorial support, product and press releases, and industry developmentsCollaborate with company departments and sales team members to achieve company objectivesDevelop relationships with industry, trade, and professional groupsRequirements Bachelor of Science or Bachelor of Arts degree with emphasis in Business, Marketing, or AdvertisingMinimum five years of direct sales experience in Marketing, Advertising, or CommunicationsDirect experience and knowledge of digital products and terminologyExperience with live and digital event sponsorship sales and magazine ad salesProven record of account development and revenue goal attainmentProficiency in Microsoft Office (PowerPoint, Excel, Microsoft Word, Outlook)Proficiency in Microsoft Teams, Zoom, GoToMeeting, Naviga, HubSpot CRM, Trello, Viva Engage, Bamboo, and other required programsWillingness and ability to use emerging technologies, including AI tools such as ChatGPT, Claude, and PerplexityAbility to travel approximately 30% domestically, with international travel to manage accountsAbility to communicate with internal and external customers face-to-face, by telephone, email, or letter/memoAbility to sit, stand, bend, and stoopCore Competencies Demonstrates expertise in developing and selling integrated B2B marketing programs, utilizing digital and traditional advertising methods. Proven ability to establish sales strategies, manage accounts, and achieve revenue goals through effective communication and collaboration.Highest-signal resume keywords B2B Marketing ProgramsAccount DevelopmentSales Enablement MethodsDigital Products KnowledgeMicrosoft Office ProficiencyATS Optimization Keywords Hard Skills Direct Sales ExperienceRevenue Goal AttainmentProposal CreationSales PresentationsMarket ResearchPipeline ManagementEvent Sponsorship SalesCRM ManagementBudget ManagementEmerging TechnologiesSoft Skills Communication SkillsCollaborationCustomer Relationship ManagementProblem SolvingTraining ParticipationIndustry Keywords MarketingAdvertisingCommunicationsDigital AdvertisingTrade ShowsIndustry MeetingsSMART GoalsCompetitive IntelligenceTools & Technologies Microsoft TeamsZoomGoToMeetingHubSpot CRMTrelloViva EngageBambooExpensify#J-18808-Ljbffr
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