Advertising Sales Representative

About

InnoVera Media fuels business success through creative, dynamic, and customized marketing strategies that engage audiences and drive measurable results. With a foundation built on over 40 years of experience, InnoVera Media specializes in innovative print and digital marketing solutions that connect businesses with their local communities and beyond.

The company’s roots trace back to its flagship brands—SaveOn and HomePros. SaveOn established itself as a leader in hyperlocal marketing for small businesses such as restaurants, salons, and auto repair shops, while HomePros became a trusted resource for home improvement professionals looking to reach high-intent homeowners. As both brands grew and the demand for more comprehensive, multi-channel marketing solutions increased, InnoVera Media was formed to unify these efforts and deliver even greater value to its partners.

Today, InnoVera Media is a full-service marketing powerhouse that blends the power of traditional print with cutting-edge digital tactics. Whether serving home service providers, local businesses, or national brands ready to scale, InnoVera Media crafts customized strategies that meet consumers where they are. With community at its core, InnoVera Media is driven by a passion for helping businesses grow, fostering long-term partnerships, and creating marketing that makes a meaningful impact.

InnoVera Media has established a reputation in the industry based on our Core Values:
• Integrity

We communicate honestly to create trusting relationships and respect. We listen to understand, accept our responsibility, and will always do the right thing.
• Dedication

We are dedicated to serving our business partners with innovative marketing solutions. We are accountable in our roles to one another and all we serve.
• Attitude

Focusing on the positive, we offer one another the benefit of the doubt. We seek creative solutions to overcome obstacles for the greater good of our team, homeowners, and business partners.
• Passion

We are passionate about our team, the quality of our products, great values for our homeowners, and about offering the best-in-class service to our partners.
• Community

We keep family first, strive for a healthy work/life balance, and seek new ways to give back to the communities we call home.

Job Description – Print & Digital Advertising Sales Representative

InnoVera Media is currently looking for a motivated and hard-working Print & Digital Advertising Sales Representative(s) to join our team.

As an Advertising Sales Representative at InnoVera Media, you'll be responsible for hunting for new clients, managing client relationships, planning and executing advertising campaigns, and ensuring successful delivery and performance across multiple platforms. This role serves as the key liaison between clients and internal teams, providing strategic guidance and day-to-day management of print and digital media initiatives.

Your daily impact as an Advertising Sales Representative:
• Build and maintain strong relationships with clients, understanding their goals, needs, and expectations.
• Manage and drive RFPs and other questionnaires for prospects and existing clients
• Generate a high volume of sales related activities including cold calling, meetings, presentations, proposals and more
• Collaborate with media planners and strategists to develop effective print and digital media plans (direct mail, display, video, social, search, programmatic, etc.)
• Analyze campaign data and key performance metrics (CTR, ROAS, impressions, etc.)
• Stay updated on print and digital media trends, platform updates (e.g., Google, TikTok, CTV, OTT), and industry best practices
• Collaborate with internal product, sales support, and client success to provide the best client experience

Expectations/Responsibilities:
• Managing sales pipeline with 100% emphasis on developing new business opportunities, both over the phone and in person
• Robust lead generation tool, accumulated leads, and responsible to balance accounts
• Digital advertising – can be sold to any category of business
• Monthly publications
• SaveOn sells to local business (restaurants, salons, automotive, retail, mailing monthly)
• HomePros only sells to home services (home improvement companies, mailing monthly)
• Managing the relationships and work with the administration team
• The candidate will have a track record achieving sales goals, and thrive on selling and winning
• The candidate will maintain sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors
• The candidate will maintain the CRM database
• The candidate will maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies
• All other duties assigned as required

Weekly breakdown includes:
• Weekly calls with manager and team
• Client relations, customer visits, identifying the decision-maker (meeting face to face as business requires)
• Quote, present, and follow up on all sales opportunities until the business is closed and booked
• 40-50 calls a day
• 20-30 booking the opportunity, sending out email media kits

Candidate Attributes:
• Resilient. Insatiable drive to succeed and hitting a target
• Flexible and adaptive to change
• Tenacious, high-energy, self-starter who is motivated by an incentive plan. Goal and results-oriented
• Infectious personality and positively influences others
• Highly organized, motivated, and self-directed with the ability to set and achieve sales goals
• Energetic enthusiasm for continuous improvement
• Passionate
• Open-minded, willing to learn, creative
• Collaborative, strategic, and support planning of the company
• Excellent business communication, writing, and presentation skills and successfully illustrate through competitive pricing
• Strong Interpersonal skills: must collaborate with a variety of personalities and help mold and grow the team employees to meet Company objectives
• Multitasker with a strong sense of urgency

Ideal Candidate Requirements
• Make outbound calls and present our print and digital offerings to potential clients in full clarity
• Meet with clients virtually or face to face for in-person appointments as business requires
• Confidently close deals with new clientele
• Meet and exceed monthly sales quotas
• Personality and attitude that represent and consistently demonstrate the company’s core values
• Keen ability to thrive in a fast-paced, multi-tasking environment
• Effective oral and written communication
• Acute attention to detail – with a strong ability to prioritize and execute tasks
• Experienced CRM user
• MS Office Experience mandatory MS Excel proficient
• Successful years related experience and/or training; or equivalent combination of education and experience.

Non-Negotiable Requirements
• The candidate: must have demonstrated outside sales experience.
• The candidate must know about print and digital advertising and prior sales experience
• The candidate must have strong negotiation and closing skills over the phone, excellent organization, and reasoning skills.
• The candidate must be flexible to travel to clients and meet face to face as well as over the phone as requested.
• The candidate has B2B sales experience and proven ability to close business.
• The candidate must: have a clear criminal background. If offered a position with the company, a pre-employment background check will be required as a condition of employment and is contingent on results.

Training
• Expected ramp-up time – 90-day onboarding and training dependent on background and experience.
• Continuous learning on product training, marketplace, systems and learning internal processes
• The candidate will work alongside internal team members and learn from the owners of InnoVera Media’s ongoing training
• Once the candidate is fully trained, their projected revenue goal is at a target of $50K/Monthly

Compensation & Benefits
• Base salary (based on experience)
• Commission
• Benefits:
• Standard benefits
• Vacation
• Additional bonus opportunity
• Sales contests

Best Reasons to Work at InnoVera Media
• Been in business with an established product for over 40 years
• A small organization that is impactful and can make quick decisions without any red tape
• The employees at InnoVera Media have a commitment to integrity and treating each other with dignity and respect
• Offers a variety of products, has an established client base, and is stable in the marketplace
• Focus on CORE values and always trying to do what is right versus what is easy
• Opportunity for a long-term career and continued advancement
• Great employee retention and relationships – collaborative, fun, and supportive environment
• Leadership training and a very healthy work/life balance are available and important to the company