Area Director – Marketing & Business Development

ResponsibilitiesResponsible for revenue generation through the sale of property and media assetsCreate, develop, and implement the overall strategic marketing direction of multiple shopping centersIdentify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programmingDevelop and implement retailer intensification strategiesPromote platform program opportunities to retailers securing retailer offers to enhance programmingExecute all national and/or regional SBV programs and initiatives at the field levelCreate annual marketing budget based on retailer duesResponsible for monthly forecasting and maximizing marketing dollars by analyzing ROIDevelop and execute an annual marketing plan which strategically utilizes all platform programsCoordinate all shopping centers visual merchandising, signage and advertising programsMaintain effective media relations by fielding media calls and preparing responsesFocus on driving growth of social media channels and data collection for specific business unitsRequirementsBA or BS degree with emphasis in sales, marketing, or business4-6 years previous experience in sales, sponsorship, strategic marketing, event management, and budgetingKnowledge of retail management, marketing and advertising and working knowledge of the media industryExcellent interpersonal, communication, selling, and negotiation skills with the ability to use tact and diplomacy when interacting with othersSuperior computer skills combined with the ability to effectively communicate verbally, visually, and in writing are essential to successFlexibility to work varied schedules including weekends and eveningsStrong team building and coaching skillsAbility to handle multiple projects simultaneouslySome overnight travel requiredAbility to think strategically#J-18808-Ljbffr