Monitors and directs on-site marketing/advertising, including completeness of ad review, maintaining an ongoing, in-depth knowledge of the associated market, including market conditions, competitive pricing, current pricing strategies for the community, comparison shopping, and general awareness of the community in relation to the market. Monitors and tracks the performance of leasing staff, including their understanding of current rental policies, concession programs, and closing ratios. Assists the property manager in the supervision and training of staff members. Assists Community Manager and/or Property Manager with meeting revenue goals, occupancy management, and resident retention. Monitors consistency and quality of overall maintenance, particularly as it relates to the preparation of market-ready apartments, model units, and timely response to work orders or service requests.
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