The incumbent is responsible for creating and developing marketing and promotional plans and content for assigned sports, executing the production of gameday experiences and special events, The Kid’s Club, and The Cage. • Oversee gameday execution of established marketing and promotional plan, being responsible for a broad range of tasks and activities that include, but are not limited to promotions, giveaways, crowd engagement, video, and game production, etc. Serve as a content creator and develop personas and campaigns that increase followership, influence, and engagement. Oversee The Cage to increase student attendance. The incumbent must have the ability to initiate ideas, develop concepts and review the effectiveness of processes to ensure professional standards and high quality.
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