Assistant Manager, Performance Marketing

Responsibilities
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**Responsibilities**:

* Support the day-to-day execution of Search and Programmatic campaigns across multiple ELC brands, including setup, trafficking, QA, launch, and ongoing maintenance.
+ Monitor campaign pacing and performance against KPIs; flag issues and opportunities promptly and recommend next steps.
+ Implement routine optimizations to targeting, bids, budgets, placements, and/or creative based on performance trends and established best practices.
* Assist with the development of all on-site advertising plans, translating broader strategy into clear campaign activations.
+ Partner with the Executive Director, brand marketing leads, and agency or retailer contacts to coordinate campaign inputs, timelines, and approvals.
+ Support recommendations on targeting, creative, and platform settings by gathering relevant data and summarizing key considerations.
+ Complete campaign setup, trafficking, and execution accurately and on schedule, ensuring creative, targeting, tracking, and budgets align with approved plans.
+ Conduct regular checks and optimizations to improve campaign performance, efficiency, and delivery.
* Prepare recurring performance reports and campaign summaries that clearly communicate results, key insights, and recommended actions.
+ Maintain accurate reporting files, pacing trackers, and campaign documentation; help ensure data is consistent and easy for stakeholders to use.
+ Use campaign performance insights to support future planning, testing, and budget allocation discussions.
* Track Advertising budgets and spend in partnership with the Amazon CA Media Lead, escalating pacing or financial concerns as needed.
+ Support forecasting, pacing, and reconciliation processes and help identify opportunities for budget reallocation.
+ Stay informed on emerging trends, technologies, and best practices in digital display and video advertising.
+ Test and adopt new tools, data capabilities, and media approaches that can improve campaign effectiveness, with direction from the manager.
* Participate in cross-functional planning sessions, performance reviews, and innovation initiatives; share updates and follow through on assigned actions.

Qualifications
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* 2-4 years of experience in performance marketing, digital media, paid search, programmatic advertising, or a related field
* Hands-on experience with campaign setup, optimization, pacing, reporting, and performance analysis
* Strong attention to detail, organization, communication, and comfort working with spreadsheets and marketing platforms.