Position: Assistant, Marketing (Part-Time) Location: New York With a roster of spectacular dancers and an unparalleled repertory, New York City Ballet is one of the foremost dance companies in the world. Widely acknowledged for its enduring contributions to dance, New York City Ballet is committed to promoting creative excellence and nurturing a new generation of dancers and choreographers. Duties and Responsibilities • Support Acquisition and Relationship Marketing teams in the execution of marketing and promotional activities • Assist with trafficking the production of print and digital creative assets, ensuring a unified brand presence in the marketplace • Maintain up-to-date rate and circulation information for all paid media outlets • Develop a thorough understanding of marketing sales policies and subscriber benefits program • Assist in the production and installation of all NYCB front of house and exterior signage at DHKT and on the LCPA campus • Support the stocking and organization of in-house print collateral, keeping theater and Lincoln Center campus distribution points neat and well stocked and patron-facing teams equipped with necessary materials for ticket fulfillment • Assist in promotional discount programs, including but not limited to $30 For 30 Rush Program and TDF efforts, and other sponsor and third-party promotions and offers that are geared towards existing customer retention • Assist with the curation of marketing assets for tour presenters, ensuring informational accuracy and brand alignment • Assist in the tracking and reporting of acquisition and relationship marketing activity against determined KPIs • Assist in testing promotions including source codes, promotion codes, and offer details • Provide research and support for department projects • Serve as a department proofreader, ensuring consistency of campaign messaging, brand voice, and editorial style guide • Develop a working knowledge of the Company’s ticketing software system (Tessitura), email application (Wordfly), data analytics and list management tool (Data Center), and project management platforms (Airtable and Trello) • Perform general administrative duties, including the ordering of all Marketing & Media department office supplies, maintaining general Marketing & Media accounts (such as Fed Ex), and the processing of Marketing team mail/deliveries, etc. Please note that this job description is not designed to cover or contain a comprehensive list of activities, duties, or responsibilities that are required of the employee for this job.
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