Assistant Product Manager

**Join the BenQ Team!**

Are you ready to be a part of a globally trusted brand where cutting-edge technology meets exceptional talent? BenQ is an award-winning display solutions provider for lifestyle and business, including gaming monitors, projectors, and interactive displays like BenQ Board for education. Our core values focus on *"Bringing Enjoyment 'N' Quality* to Life."

We are hiring an Assistant Product Manager to support our Consumer Projector Line of Business.

**Duties & Responsibilities:**

Product Management (Sales, Inventory, & Production):

* **Forecasting & Planning**: To optimize sell-in and production forecasts and develop accurate forecasts based on sell-through rates, channel inventory levels, and market demand
* **Inventory Management:** Monitor aging inventory and efficiently implement strategies to clear out outdated stock
* **Production Allocation:** Manage and allocate production resources across channels to meet market demands
* **System Management:** Maintain product details in internal systems, including part number setup, model configurations, and regular updates to the internal price list and inter-company transfer pricing (ITP)
* **Data Management:** Analyze sales and performance data to identify patterns and insights to help plan marketing and development strategies

Product Marketing:

* **Product Positioning:** To define and optimize product positioning, use frameworks such as user journey mapping, the 3C model (Company, Customer, Competitor), STP (Segmentation, Targeting, Positioning), and the 4Ps (Product, Price, Place, Promotion)
* **Market Analysis:** Conduct an in-depth analysis of consumer behavior, competitor offerings, and market trends to inform product strategies
* **Digital Marketing Knowledge:** Demonstrate proficiency in digital marketing principles, including search engine results page (SERP) and keyword strategies, content planning, media and influencer relations, social media management, and event promotion
* **E-commerce Expertise:** Leverage experience with Amazon and other e-commerce platforms to optimize product visibility and sales performance
* **Project Coordination:** Help coordinate cross-functional activities with departments such as Sales, Marketing, inbound, order desk, outbound, and RMA teams to ensure timely product launches and smooth operations
* **Customer and User Feedback:** Gather feedback from users and stakeholders to identify areas for improvement and help inform future product outlooks

**Required Experience, Knowledge, Skills, and Abilities:**

* 3-5 years of experience in product management, product marketing, or a related field, preferably within consumer electronics or technology industries
* Familiarity with digital marketing tools and strategies, including SEO, content planning, and social media, is preferred
* Strong analytical skills with the ability to interpret data and make strategic decisions
* Excellent communication skills to collaborate across teams and with external partners
* Proficiency in Microsoft Office (Excel, PowerPoint) and experience with inventory or ERP systems are a plus

**Education:**

* Education: Bachelor’s degree in marketing, Communications, Business, or a related field

**Compensation:**

Based on experience, we offer a very competitive base salary plus a bonus

**Position Type:**

* Full-Time
* Office-Based
* Up to 20% travel