Associate, Digital Marketing (Hybrid)

Looking to grow your career in digital marketing? Coordinate and support multi‑channel digital marketing initiatives & conversion optimization across web, email, SEO/SEM, content, paid media, social, CRM/sales enablement, and analyticsBuild and optimize marketing automation workflows, lead‑nurture programs, and lifecycle campaignsMaintain and optimize lead databases, including segmentation, personalization, opt‑in/out management, scoring, and routingMeasure and report on end‑to‑end customer experience and campaign performance against KPIs and ROI, identifying trends and optimization opportunitiesStay informed on competitive and market insights to improve campaign effectivenessExperience with marketing automation and CRM platforms such as HubSpot and Salesforce preferredSEO/SEM & AI Search Optimization Hubbell Incorporated Hubbell creates critical infrastructure solutions that power our customers, communities, people and the planet. Skills: Artificial Intelligence (AI), Best Practices, Budgeting, Business Portal, Business Services, Business Solutions, Business Strategy, Business Support, Campaigns, Channel Marketing, Channel Support, Commercial Construction, Communication Skills, Competitive Analysis/Strategy, Cross-Functional, Customer Experience, Customer Relations, Customer Relationship Management (CRM), Database Optimization, Database Segmentation, Detail Oriented, Electrical Utility, Electricity, Energy & Utilities, Energy Efficiency, Enterprise Marketing, Environmental Health, Finance, Green Construction, Hubs, Human Resources, Information Technology & Information Systems, Interpersonal Skills, Keyword Research, Legal, Link Building, Marketing, Marketing Automation Software, Network Operations Center, Online Marketing, People Management, Performance Analysis, Performance Metrics, Power Management, Presentation/Verbal Skills, Problem Solving Skills, Project/Program Management, Property Management, Query Analysis, Research Skills, Return on Investment (ROI), Safety Compliance, Safety/Work Safety, Sales, Sales Management, Sales Operations, Salesforce.com, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Media Marketing, Software Development Lifecycle (SDLC), Staff Development, Structured Data, Team Player, Technical Writing, Thought Leadership, Track Customer Issues, Training/Teaching, Trend Analysis, Web Client Plug-ins, Website Conversion, Writing Skills