Associate Director, Regional Marketing, Cardiovascular - California

Collaborate with TL Strategy/Peer-to-Peer (P2P) Content Lead to deliver strategies to develop TLs; Develop, implement, and maintain accountability for the interactions and feedback with regional and local external experts across the U.S. Congresses & Regional Conventions: Coordinate and execute plans for company presence at appropriate conferences. Leverage & repurpose content leading internal approvals and align & train local staffing to create a strong and effective congress presence; Coordinate and execute plans for cardiovascular renal related company presence at national conferences as assigned & contribute to national conference planning; Lead TL meetings and support exec/senior leadership encounters at congresses & industry meetings; Attend scientific/educational sessions to advance clinical expertise, sharing key insights learned from conferences and TL engagements with sales and brand teams to maximize utility & action plans; Maintain deep understanding of a region, including opinion leaders and other influencers, treatment and utilization trends, payer and reimbursement dynamics, and opportunities and challenges for the brand and marketing tactics within the region Insight Generation and Field Partnership: Coordinate, share, and consolidate customer insight & intelligence, including program participation with sales consultants, AGMs, regional/national account directors and other internal partners, enabling all to deliver on the brand strategy; Execute against regional marketing plan that aligns with strategic imperatives of national brand plan and help drive brand growth at local levels; Rely on expertise, generate and communicate actionable insights to the brand team to help inform national strategy with regard to tactical execution and driving efficiency and marketing spend; Lead assigned advisory boards in collaboration with Brand Lead, CRM peers, and agency partners. Additional compensation may include a bonus or commission (if relevant). Be Bayer.