April 16, 2025

AVP Communications and Marketing - Full-time

Albany Medical Center Albany, New York

They will also support additional needs of communications and marketing on community campuses and in Albany as well as business operations for the department. They will also support additional needs of communications and marketing on community campuses and in Albany as well as business operations for the department. • Working with VP of Communications and Marketing and leaders at all System hospitals to develop, execute, and oversee marketing strategies.•Ensuring the integration and continuity of marketing products between community hospitals and the Health System.• Coordinating System and hospital marketing efforts to ensure consistency in messaging, placement, and strategy.• Supporting the Albany Med Health System’s mission, vision, values, strategic plan, and priorities.• Serving on the Department’s creative team.• Cultivating and maintaining relationships with various departments/divisions/units within the System and its campuses.• Tracking service line, digital, and market data to ensure strategies are effective.• Aligning a multi-located team under the department’s guiding principles and the System’s strategic plan.• Supporting the operations of department through the oversight of budget and staff, as well as ensuring alignment with institutional priorities.• Identifying new opportunities and platforms to expand the marketing footprint.• Managing multiple projects at once and working well under deadlines.• Representing the Communications and Marketing department to leadership at the System and community levels.• Assisting the VP with the business operations of the department, including responsibilities for strategy and team and financial management.• Continuing to grow as a marketing professional by remaining informed about the Albany Med Health System, its hospitals, its people and programs, and issues and advances in health care and higher education.• Staying abreast of the latest trends in communications, marketing, public relations and social and news media.• Performing a variety of other duties as assigned. They will also support additional needs of communications and marketing on community campuses and in Albany as well as business operations for the department. • Working with VP of Communications and Marketing and leaders at all System hospitals to develop, execute, and oversee marketing strategies.•Ensuring the integration and continuity of marketing products between community hospitals and the Health System.• Coordinating System and hospital marketing efforts to ensure consistency in messaging, placement, and strategy.• Supporting the Albany Med Health System’s mission, vision, values, strategic plan, and priorities.• Serving on the Department’s creative team.• Cultivating and maintaining relationships with various departments/divisions/units within the System and its campuses.• Tracking service line, digital, and market data to ensure strategies are effective.• Aligning a multi-located team under the department’s guiding principles and the System’s strategic plan.• Supporting the operations of department through the oversight of budget and staff, as well as ensuring alignment with institutional priorities.• Identifying new opportunities and platforms to expand the marketing footprint.• Managing multiple projects at once and working well under deadlines.• Representing the Communications and Marketing department to leadership at the System and community levels.• Assisting the VP with the business operations of the department, including responsibilities for strategy and team and financial management.• Continuing to grow as a marketing professional by remaining informed about the Albany Med Health System, its hospitals, its people and programs, and issues and advances in health care and higher education.• Staying abreast of the latest trends in communications, marketing, public relations and social and news media.• Performing a variety of other duties as assigned.

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