Nov. 12, 2025

B2B Paid Search Marketing Analyst

Wayfair Boston, Massachusetts

Who We Are: • Weekly analysis of core business KPIs with an eye towards understanding the full-funnel impact of underlying drivers • Own the end-to-end customer journey for our SEM Paid Search channels • Close partnership with stakeholder teams to educate our marketing strategy combined with seamless customer experience • Maintain and improve our marketing strategy to ensure flawless customer journey and efficient ad performance • Build a testing strategy and roadmap for SEM channels to improve capturing prospective businesses as well as driving more repeat revenue. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all.

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