The mission of this position is to generate qualified B2B leads through disciplined paid search strategy, technical campaign execution, structured optimization, and strict budget control. The role requires performance ownership from click to qualified lead. Campaign Optimization & Performance Management • Optimize bids, budgets, and targeting to reduce cost per qualified lead. • Align ad messaging with technical decision-makers and industrial audiences. (State the initial problem, the actions you took, and the resulting change in cost per lead or conversion rate.)
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