Brand & Advertising Specialist II (Hybrid)

About the position Responsibilities • Maintains an up-to-date understanding of general regulatory/compliance marketing guidelines for designated product lines and ensures that all regulatory requirements are being met • Supports the development and execution of multi-tiered advertising campaigns • Oversees direct marketing response campaigns • Works with Marketing leadership and team to support comprehensive marketing plans and lead development of effective marketing deliverables • Supports the event/sponsorship strategy • Develops content and supports product, member and provider content management strategies for the external website and web marketing campaigns • Writes, edits and develops marketing and external communications deliverables for print, digital, web and advertising • Gathers data from various internal and external sources to support analysis activities • Ensure on-time production, translation and ADA compliance of materials on target and within budget • Supports work in department project queue as needed • Perform any other job duties as requested Requirements • Bachelor’s degree in Marketing, Communications, Business Administration, or related field or equivalent years of experience is required • Minimum of two (2) years of experience in Marketing and/or Communications is required • Healthcare experience preferred • Microsoft Office proficient • Experience using visual software, such as PowerPoint and Visio • Project management skills • Ability to learn and utilize project management software • Strong attention to detail • Oral, written, and interpersonal communication skills • Knowledge of marketing practices, tactics and trends • Cross-functional team skills • Ability to work independently in a hybrid environment including a WFH setting or office environment • Time management and prioritization skills • Decision making/problem solving skills Benefits • Base compensation range of \$53,400.00 - \$85,600.00 • Bonus tied to company and individual performance • Comprehensive total rewards package