April 21, 2026

Brand and Advertising Leader

GE Aerospace Cincinnati, Ohio

This role requires a strategic thinker with superior organizational skills, and the ability to manage cross-functional teams and external agencies. This is an excellent opportunity for a classically trained brand/CPG marketer who wants to apply rigorous brand-building, AI-enabled marketing, and lean ways of working (including FLIGHT DECK principles) in a complex, global B2B aerospace environment. Lead the planning, execution, and optimization of advertising campaigns across multiple channels including out of home, digital, print, and events, ensuring on-time, on-budget delivery.Define clear objectives, target audiences, key messages, deliverables, and KPIs Ensure consistency in brand messaging and visual identity across all advertisingLeverage project management software to track in-market advertising plans, streamline workflows and improve productivity.Budget management in collaboration with financing, sourcing and external agency teams, including budget tracking and reporting. Maintain ongoing brand governance to ensure consistency in brand messaging, visual identity, and adherence to brand guidelines across all initiatives.Provide brand training tools, and guidance for internal teams and partners; respond to brand-related questions as the key point of contact for all brand related inquires. Bachelor’s degree in Marketing, Communications, Business Administration, or a related field 5–8 years in advertising, marketing, or brand roles with a strong foundation in brand-building (CPG or other brand-led sectors preferred) and interest in B2B.

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