Brand & Community Marketing Manager

We’re looking for a Brand & Community Marketing Manager to bring our studios to life—online, in-studio, and across our local community.

This role is all about execution + creativity. You’ll own the day-to-day execution of marketing across:

Social content (Reels, posts, Stories)
Email marketing (design + scheduling)
In-studio moments, events, and activations

You’ll work closely with leadership who sets the strategy—while you make it all happen beautifully, consistently, and on-brand.

If you love content, have a great eye for design, and get excited about building community, this role is for you.

What You’ll Do

Social Media & Content Creation

Plan and execute our monthly social media calendar
Create Reels, posts, and Stories that showcase movement, energy, and community
Film content in-studio across all 3 locations
Edit video content and design assets (Canva + other tools as needed)
Write captions aligned with brand voice and campaign goals

Email Marketing

Design emails in Canva aligned with brand guidelines
Build and schedule campaigns in Attentive
Execute promotional, educational, and community-driven emails
Ensure alignment between email, social, and in-studio messaging

Community Events & Partnerships

Plan and execute in-studio experiences including:
Twice-yearly studio challenges
Themed classes, private classes, pop-ups, and co-branded events
Client “surprise & delight” moments
Support the execution of external events and community activations—helping to expand brand awareness in the Austin community
Coordinate partnerships with other studios and local fitness brands to foster community and connection between teams

Organization & Execution

Manage the social, email, and marketing/events calendar
Coordinate shoots with trainers and team members
Ensure deadlines are met and execution is consistent
Maintain strong attention to detail across all deliverables

Performance Tracking (High-Level)

Monitor basic performance across social and email channels
Track key metrics (engagement, growth, campaign performance)
Share insights and observations with leadership
Make adjustments to improve performance over time

What We’re Looking For — Required Qualifications

Social Media & Content Creation

Experience managing social media accounts (Instagram required; TikTok a plus)
Strong content creation skills, especially video/Reels
Ability to film, edit, and produce content independently
Strong understanding of what makes content engaging

Email Marketing

Experience designing and executing marketing emails in a CRM platform (Attentive, Mailchimp, etc.)
Ability to translate campaign direction into clear, effective email content

Design & Tools

Proficiency in Canva (design + basic video editing)
Strong visual eye for clean, modern, on-brand assets

Community, Events & Marketing Execution

Experience supporting or executing events, activations, or campaigns

Organization & Ownership

Highly organized with strong attention to detail
Strong time management skills and ability to meet deadlines
Proactive and able to manage multiple projects at once
Takes ownership of work and follows through consistently

Communication & Collaboration

Strong written communication (captions + email copy)
Comfortable working with and directing team members (trainers, staff)
Clear, proactive communicator

Preferred Qualifications

Experience in fitness, wellness, or boutique studio environments
Familiarity with Lagree, Pilates, or similar modalities
Experience with email/SMS platforms such as Attentive
Experience supporting partnerships or local brand collaborations
Basic understanding of marketing performance metrics and KPIs

What Success Looks Like

Content is consistent, engaging, and on-brand
Emails are clear, well-designed, and aligned with campaigns
Campaigns and promotions are executed smoothly across all channels
The studio feels fun, welcoming, and community-driven
Marketing efforts are organized, timely, and reliable

Why This Role is Special

You’ll have real creative ownership—not just execution
You’ll help shape how a well-loved Austin brand shows up every day
You’ll work closely with a small, collaborative team
You’ll see your work come to life immediately—in studio and online

Compensation & Benefits

Competitive salary, based on experience
Bonus eligibility based on individual and company performance
Complimentary studio membership
PTO
Monthly cell phone, health insurance, and gas stipend
Hybrid work environment with a partially flexible schedule
Opportunity to grow with a leading boutique fitness brand in Austin

To Apply

Please visit purepilatesaustin.com/were-hiring to fill out our application.

Pay: Up to $68,000.00 per year

Benefits:

Flexible schedule
Gym membership
Paid time off

Ability to Commute:

Austin, TX 78705 (Required)

Work Location: Hybrid remote in Austin, TX 78705