Brand Marketing Associate

Job Title: Marketing Associate | ADO

Location: 801 12th ave N Minneapolis MN, 55411

Shift: 9:00am to 5:00pm

Duration: 6 monthswith possible extension

Travel: Occasional travel (25%) to industry events and ADO events. Occasional weekend travel required

Job Summary:

The Marketing Associate works in conjunction with the ADO Marketing Manager to grow independent eye care practices in a defined territory.The Marketing Associate’s job involves managing a wide range of marketing processes and projects.This position is responsible for facilitating the creation of marketing collateral, promoting and executing marketing plans, developing brand cohesion for the practices you work with and increasing revenue in all business channels.

About CTC

Since its founding in 1996, CTC has grown into a trusted global partner in AI & ML, Enterprise Applications, Digital Services, Managed Services, and Business Services. With headquarters in Detroit, Michigan, CTC has a team of over 2,000 experts worldwide. We empower more than 100 organizations to tackle complex challenges and transform them into sustainable competitive strengths--driving innovation, efficiency, and growth every step of the way. Our strengths have always been Commitment to Customer, Commitment to Colleagues, and Commitment to Community (CTC).

Responsibilitites:

Oversee full scope of assigned member accounts and is responsible for member satisfaction and execution of marketing program deliverables.
Assist in the development of yearly strategic marketing plans for each member.
Measure, track and report results and adjust programs to continually improve performance.
Optimize member lead generation and lead nurturing process through email, content and social media programs.
Manage relationships and coordinate marketing activities with customers, internal team members and external partners.
Ensure all program elements are in alignment with client strategy and brand guidelines.
Take ownership of project execution and performance for all assigned customers.
Partner with team members across organization to produce campaigns on time and on budget with flawless execution that meet/exceed client expectations.
Work with ADO Marketing Manager to develop detailed marketing plans, schedules and track costs & billing.
Become a trusted resource for your clients as well as for internal teams. Effectively leverage and prove value for the ADO Marketing program while solving client challenges and driving growth for their business.
Actively participate in and/or conduct member calls to implement marketing initiatives.
Obtain and analyze the response data for all marketing efforts to determine return-on-investment.
Develop and formulate marketing materials and strategies; internal collateral, direct mail, print advertising, broadcast media, online display ad campaigns, social media, SEM/SEO, internal/external referral promotions, member communications and event coordination, etc.
Develop public relations, community outreach efforts for member practices on a market specific basis.
Closely collaborate with creative teams to produce new marketing materials and/or adapt and customize existing marketing collateral.

Requirements

BA or BS Degree in Marketing and a minimum of three years of related marketing experience or equivalent combination of education and experience.
Excellent organization and project/campaign management skills.
Proactive problem-solver with excellent communication skills ensuring all stakeholders are on the same page with respect to project status, deliverables & timelines.
Experience defining and managing project scope and deliverables while using both onsite and offsite resources.
This position also requires creativity, flexibility, time management skills and strong verbal and written communication skills.
Must be proficient in utilizing CRM systems, data analysis and Microsoft Office applications.
Experience in Adobe design programs preferred (Photoshop, InDesign, and Illustrator).
Must possess and maintain a valid driver’s license and insurable driving record that complies with the Company's Motor Vehicle Policy

Payrate: $33.65/hr on w2

This job also can be searched as: Marketing Account Manager, Client Marketing Specialist, Marketing Project Coordinator, Marketing Campaign Manager, Practice Growth Specialist, Practice Growth Specialist, Practice Growth Specialist abd etc..

NIT01

Pay: Up to $33.65 per hour

Education:

Bachelor's (Required)

Experience:

Marketing: 3 years (Required)
CRM software: 2 years (Required)

License/Certification:

valid driver’s license (Required)

Work Location: In person