Brand Marketing Manager - Energy

Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 44 states and six Canadian provinces. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing. Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Job Description • Strengthens brand equity by developing, leading, and executing fully integrated marketing programs • Partners closely with marketing leadership on the development of brand strategies across the company • Manages communication of campaign details, rationale, and implementation with agency partners • Collaborates on research and leverages findings to build insights- driven marketing plans, actively looking for improvement against key competitors and category trends • Actively develops strong relationships with key internal stakeholders to align on clear goals, accountabilities and outcomes that drive the business; key focus areas energy, alternative fuels, EV • Collaborate on the creative process including copy writing, graphic design and digital design • Develop and maintain budget forecasts, trend analysis, and optimizations • Create actionable reporting around key program trends and key performance indicators • Model behaviors that support the company’s common purpose; ensure guests and team members are supported at the highest level • Ensure all activities are in compliance with rules, regulations, policies, and procedures • Complete other duties as assigned