June 7, 2025

Brand & Marketing Strategy Manager

Krispy Kreme Charlotte, North Carolina

Reporting to the Director, Brand & Marketing Strategy, this individual will partner with their Marketing and cross-functional peers including Finance, Demand Planning, Product Strategy, and Insights & Analytics to build, optimize, and maintain a traffic-driving calendar, aligning product launches, discounts, pricing, and media/activation efforts to maximize sales impact and support revenue goals. • Strong decision-making background in ambiguous environments with a bias for action • Highly collaborative with a demonstrated ability to lead cross functional teams; proven ability to effectively manage multiple projects in a dynamic environment • Previous P&L exposure required; Demonstrated ability to be accountable for sales, income, and profit results • Ability to work effectively under tight deadlines and in a high-pressure environment • Strong sense of urgency and a self-starter • Up to 10% travel may be required at times • The above statements are intended to describe the general nature of work performed by the employees assigned to this job and are not the official job description for the position. At Krispy Kreme, we focus on:? • Our global culture is best captured by our Leadership Mix, a dozen behaviors that define how we work with one another across the world and give back to our communities.? Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet.

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