Brand Marketing/Product Marketing Specialist

While we have been recognized and awarded for the impact we have had on our customers through our technical expertise, we believe our true superpower is our people, our experience, and our relationships. You will be expected to be our chief advocate for our product and its benefits to the customer. You will work alongside our sales team in building the Equidox brand as well as helping to take the product to market; identify market opportunities, packaging solution offers, creating/evolving value propositions and messaging frameworks, defining target audiences and personas, showcasing Equidox capabilities, and generating interest/leads/pipeline/revenue for sales by overseeing communications and campaigns across paid, owned and earned channels. You will need to come up with creative growth strategies to help the company bring in new customers, and be dedicated to continually testing, measuring, learning, and evolving your marketing approach. This is not a position for which sponsorship will be provided.