Business Development

Are you in search of a workplace that thrives on community connections through advertising? If so, we’d love to have you join our sales team! Our Lamar office in Reading, Pennsylvania, is now hiring a new Sales Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Reading, PA and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small! Why Lamar?

Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities.

Lamar is a certified Great Place to Work, with 86% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking.

Learn more about us on our official YouTube channel.
Check reviews and company updates on our Glassdoor page
Learn more about our Great Place to Work certification.

What’s in it for you?

A Monday-Friday 8am - 5pm schedule with paid holidays, with a combination of time in-office and selling in the field
First-year earning potential of $45,000 - $72,000 including commissions, dependent on experience and selling ability
No commissions cap, so earning potential is unlimited as you grow your book of business!
Monthly auto and cell allowances for work-related expenses

What can you expect from us?

Comprehensive 6-week training program with opportunities to participate in our corporate-hosted Lamar Sales School
Opportunity for Hybrid work after training
Multiple medical plan options and health savings plan
Hospital, Critical Illness, and Accident coverage
Dental and vision insurance
Short and long-term disability and paid parental leave
120 hours of paid time off (PTO) that increases with tenure
12 paid company holidays including Presidents Day and Juneteenth
Employee Stock purchase plan
401(k) plan with company match
Wellness program incentives such as medical plan premium holidays and HSA contributions
Ongoing professional development and internal leadership programs to maximize your career potential
Advancement opportunities, as our goal is to promote all Sales Managers from within!

What we’re looking for in YOU:

Comfort making cold calls over the phone and in-person
Ability to make oral presentations and clearly articulate policies and procedures
Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds
Motivation to learn new technology and systems
Ability to exhibit effective time management and self-organization
Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers
Ability to communicate professionally both verbally and in writing
Ability to perform effectively under fluctuating workloads
A knack for making connections and gaining the trust of others
Ability to meet a sales quota and utilize general sales techniques
Intrinsic self-motivation to overcome challenges and meet goals
Resilience in response to rejection

Education and experience:

Current and Valid Driver’s License required
College Degree preferred
Previous Outdoor Advertising sales experience preferred
Proficiency in Microsoft Office Suite
CRM experience preferred

Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing