Formulate, direct and coordinate business development activities to promote the building design, engineering, and architectural services of the company, working with advertising staff. Identify, develop, and evaluate marketing strategy based on company objectives, market characteristics, and cost and markup factors. Develop pricing strategies, balancing company objectives and client satisfaction. Use forecasting or strategic planning to ensure the profitability of company’s operation, analyzing business development and monitoring market trends. or Master’s in Business Administration or Marketing with no experience.
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