Business Development Representative, Advertising & Events
For 37 years, Today’s Bride has connected engaged couples with the best wedding professionals in Northeast Ohio through bridal shows, digital advertising, print media, email marketing, and lead generation programs. We’re looking for an ambitious and proactive sales professional who enjoys connecting with people, opening doors, and creating new opportunities.
This is an exciting opportunity for someone who enjoys meeting new people, starting conversations, and helping local businesses grow.
Position Overview
In this role, you’ll be responsible for identifying, developing, and closing new business for Today’s Bride. You’ll research prospective wedding professionals, reach out through phone, email, social media, networking, and referrals, and guide prospects through the full sales process, from the initial conversation through a signed agreement.
You’ll learn about each business’s goals and recommend the Today’s Bride bridal shows, print, digital marketing, and lead-generation opportunities that best fit their needs. You’ll play a key role in growing our business by building strong partnerships with wedding professionals throughout Northeast Ohio.
What You’ll Do:
Identify and research prospective wedding businesses throughout Northeast Ohio
Build and maintain a pipeline of potential advertising and event partners
Prospect through phone calls, email outreach, social media, networking, and referrals
Start meaningful conversations with business owners and decision-makers
Learn about prospective partners’ goals, challenges, and marketing needs
Recommend Today’s Bride wedding shows, print advertising, digital marketing, and lead generation opportunities based on each prospect’s needs.
Present pricing, prepare proposals, respond to objections, and ask for the sale
Close new business and achieve established sales and revenue goals
Maintain accurate records and activity within the CRM
Collaborate with sales leadership to develop outreach strategies and identify target markets
Requirements:
2+ years of experience in full-cycle sales, business development, outbound sales, inside sales, advertising sales, or a similar role
Demonstrated ability to prospect, cold call, qualify leads, and develop new business
Confidence speaking with business owners and decision-makers by phone, email, video, and in person
Ability to conduct a consultative sales conversation and recommend solutions based on a prospect’s needs
Comfortable presenting pricing, responding to objections, following up, and asking for the sale
Strong verbal and written communication skills
Excellent organization, time-management, and follow-through
Ability to manage multiple prospects and stages of the sales pipeline simultaneously
Comfortable using a CRM and learning new systems
Reliable transportation for local networking, meetings, and Today’s Bride events
Experience in advertising, media, events, hospitality, or the wedding industry is helpful but not required. More importantly, we’re looking for someone who understands how to build relationships, create opportunities, and generate new business.
What We Offer:
Base salary + uncapped commission
First-year earning potential: $60,000-$90,000 based on performance
Medical benefits, paid time off, 401(k) participation, cell phone stipend, and professional development education opportunities
Employment & Work Arrangement:
This is a full-time position based in Northeast Ohio. We are open to an in-office or hybrid arrangement for the right candidate. Regular in-person attendance will be required for team meetings, client appointments, networking events, and Today’s Bride Wedding Shows.
Candidates must be available during agreed-upon business hours and maintain consistent communication, activity tracking, and CRM documentation.
Salary and benefits listed in this posting apply to eligible full-time employees. Part-time compensation and benefits will be based on the agreed-upon schedule.
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