June 22, 2021

Chai Pani Restaurant Group Seeks Director of Marketing & Communication

Confidential Knoxville, Tennessee

Chai Pani Restaurant Group is a growing company seeking a Director of Marketing & Communications at our headquarters in Downtown Asheville. Our restaurants have earned five James Beard nominations, a Zagat award, recipes published in Bon Appetit, Saveur, Food & Wine, write-ups in The New York Times, The Wall Street Journal, Local Palate, The Huffington Post, Southern Living, USA Today, and on and on. We care about food and excellence. Job Overview: The Marketing & Communications Director at Chai Pani Restaurant Group is responsible for developing and executing marketing plans and initiatives that support customer experience and promote a vision focused on increased brand awareness, driving sales, and expanding customer & community engagement. Reports To COO Primary Duties: * 5 days per week; Approximately 40+ hours * Develop collaborative marketing campaigns to promote the restaurants * Develop regular newsletters internally and externally to keep staff and customers informed of happenings * Attend and participate in inter-department meetings, as needed * Empower individual efforts while corralling to a common holistic brand image and creative mission * Oversee social media manager * Collaborate with PR team to organize logistics for photoshoots & press opportunities * Liaise with restaurant operations team to identify upcoming events, collaborations, and marketing strategies * Field collaboration and event inquiries - thoroughly explore collaborations potential, including cost-benefit analysis * Develop marketing budget * Liaise with and oversee outside vendors as necessary to complete projects (ie.

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