We are looking for a Sr Marketing Manager to join our channel marketing team. Responsibilities : • Develop and Deliver Marketing Plans and Programs : • Prioritizes and executes channel / key account unique campaigns, content needs (emails) and tools (Seismic for Channel specific content) that are necessary to successfully deliver on channel priorities and USI value proposition • Leads marketing strategy and tactical execution of 3rd party sponsored and T. Rowe Price owned marquee events • Reviews alignment of value proposition within business segment and by channel - document • Facilitate USI Sales, Product, and Marketing Alignment / Integration : • Work closely with Sales to ensure alignment, integration and deployment of marketing plans • Define and execute sales communication and integration strategy by designated Channel and / or Accounts • Partners with internal centers of excellence to ensure readiness for execution and prioritization of resources • Measure and optimize : • Define the measures and metrics in support of the Channel and / or Account Marketing Plans • Establish and monitor a process to ensure effective engagement, alignment and integration. Preferred skills and qualifications : • Demonstrated ability to think critically and challenge stakeholders (leadership, peers, external stakeholders) effectively to advance consideration and debate of alternative points of view along with stewarding the USI Value Proposition • Strong influencing skills as this position is primarily integrating and aligning priorities amongst the broader USI marketing and sales organizations including common understanding of target market needs / requirements, delivering on the USI value proposition and effectively prioritizing relative to limited resources • Intellectually curious and seeking to understand current market dynamics as well as trends that will affect future horizons. Yet, our commitment to supporting our associates' well-being and addressing the needs of our clients, business, and communities is unwavering. T. Rowe Price is an equal opportunity employer and values diversity of thought, gender, and race.
Create an account to see the full posting, access our search engine, and more.