The ideal candidate combines strategic vision with hands-on execution, requiring someone who can evaluate and onboard DSP partners, establish best practices, and build the foundation for a scalable programmatic practice. • Establish and strengthen direct platform relationships, negotiate contracts, and design programmatic best practices. • 5+ years working with financial services clients, with demonstrated understanding of compliance requirements and audience targeting strategies in regulated industries. • Strong understanding of financial services compliance landscape and ability to apply regulations within programmatic strategies. • Ability to translate complex financial products into effective audience and creative strategies.
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