Everyday Dose CMO Opportunity You will own • Brand (positioning, storytelling, creative vision, campaigns) • Growth (performance marketing, media mix, attribution) • Retention/Lifecycle (building a real team, CRM, subscription strategy) • Community & Content (UGC engine, influencer, creators, ambassadors) • Retail Marketing (shopper, wholesale, retail velocity engines) • You partner tightly with the CEO on big moments, partnerships, and vision, and with the President on execution, resourcing, modeling, and operational excellence. Build a marketing org that is fast, functional, emotionally resonant, brand-first, performance-driven, and capable of taking Everyday Dose from $100M ? Lead Integrated Creative + Content • Build the in-house UGC/content engine (1,000+ videos/year) • Develop UGC frameworks, creator playbooks, and scalable storytelling • Oversee brand creative : campaigns, photography, video, scripts, retail displays, OOH • Ensure creative moves fast but maintains quality and brand consistency 5. Be a Strategic Partner to CEO & President • Work closely with CEO on big brand moments, partnerships, and long-term narrative • Work closely with President on financial modeling, prioritization, operational tempo, and resource allocation • Be a key voice in company strategy, product roadmaps, and growth bets What Success Looks Like in 12 Months • A fully operational growth + retention + brand engine • Consistent CAC efficiency and LTV expansion • A clear, iconic brand platform that unifies creative and messaging • Retail launches executed flawlessly with strong velocities • A 12-person retention org built and producing wins • Content engine producing 100150 new assets/month • A marketing org that feels fast, aligned, grounded, functional, creative, joyful • Revenue on path from ~$100M toward $150M$200M
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