This role is critical to advancing brand presence, stakeholder engagement, and corporate messaging across multiple channels and audiences. You will work collaboratively with the Marketing Director, senior leaders and a dedicated PR agency partner to develop and execute comprehensive communications strategies that support our business objectives and strengthen our position in the renewable energy sector.
**Key Responsibilities**
**Strategic Communications & Planning**
* Collaborate with our PR agency partner to identify communications opportunities, manage media relationships, and shape narrative around company initiatives
* Develop and execute integrated communications strategies and plans aligned with company objectives and brand positioning
* Provide strategic counsel to leadership on communications implications of business decisions
**Media Relations & Press**
* Serve as primary media liaison; manage journalist relationships and media inquiries
* Coordinate with PR agency to place company stories, thought leadership articles, and executive bylines in relevant industry and mainstream publications
* Develop press releases, media kits, and other communications materials
* Prepare executives for media interviews and appearances
**Internal Communications**
* Create and distribute internal communications that keep employees informed and aligned with company vision and objectives
* Partner with HR on internal channels including newsletters, intranet content, and team briefings
* Support employee engagement initiatives and company culture communications
**Stakeholder Engagement**
* Develop targeted communications for key stakeholders including customers, regulators, community partners, and investors
* Manage content for social media and digital platforms
* Support event communications and corporate responsibility initiatives
**Content Development**
* Create compelling, clear, and accurate communications content across formats (written, video, digital)
* Develop talking points, FAQs, and educational materials on complex clean energy topics for priority stakeholders
* Manage brand messaging consistency across all communications
**Agency Collaboration**
* Partner effectively with PR agency to leverage their expertise and resources
* Brief agency partners on company objectives, market conditions, and strategic priorities
* Review and approve agency recommendations and deliverables
* Manage communications budget and PR agency contracts with Marketing Director
**Reputation Management**
* Monitor media coverage, industry trends, and stakeholder sentiment
* Coordinate rapid-response communications strategies when needed
* Manage organizational reputation in digital and traditional channels
**Required Qualifications**
* 5-7 years of professional communications, PR, or marketing experience
* 2+ years in energy, utilities, sustainability, or related B2B industries (preferred)
* Excellent written and verbal communication skills with ability to translate complex topics into clear, compelling messaging
* Demonstrated success developing and executing communications strategies
* Strong media relations experience and success in securing media coverage
* Experience managing content across multiple channels and formats
* Proficiency with communications tools and platforms (CMS, social media, email marketing)
* Strong project management skills and ability to manage multiple priorities
* Experience working collaboratively with external agencies
* Bachelor's degree in Communications, Public Relations, Journalism, Marketing or related field
**Preferred Qualifications**
* Experience in the renewable energy, cleantech, or environmental sector
* Knowledge of clean energy policy, technology, or market dynamics
* Experience with thought leadership development and executive communications
* Crisis communications or media relations experience
* Experience with measurement and analytics for communications programs
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